Virgin Rum ad (1969)
Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “novelgothic”. License: All Rights Reserved.
Novel Gothic featuring a widened V with stylized sunset, for an ad by the U.S. Virgin Island Rum Council, 1969. The copy is set in stacked and staggered Helvetica.
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The shaded variant of Novel Gothic appeared in Solotype’s 3-D and Shaded Alphabets from 1982.
Here is a glyph set of this phototype version; note that the lowercase s glyph is omitted in this sample.