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A is A is A exhibition at Marsèll Paradise

Contributed by Marcello Jacopo Biffi on Nov 12th, 2020. Artwork published in
October 2020
.
    The exhibition poster uses Alphabet 1–8 along with  (Marsèll Paradise’s standard font).
    Mattia Greghi. License: All Rights Reserved.

    The exhibition poster uses Alphabet 1–8 along with Maison Neue (Marsèll Paradise’s standard font).

    Marcello Jacopo Biffi teamed with Marsèll to produce the exhibition A is A is A to present a selection of his alphabet designs (Alphabet 1–8) at Marsèll Paradise in Milan. From outer Space (Anna Paola Buonanno and Piergiorgio Italiano with Anna Sedino) designed a series of displays using semi-finished wood panels to host the letters printed on A4 paper sheets in various sizes by Marcello Jacopo Biffi. They built the displays without cutting or altering the panels, then stapled the paper sheets directly onto them (for a total of 25 screws, 232 A4 and 464 staples). A double grid system—a combination of square units and the ISO 216 standard—guided the positioning of the letters in the page. All the single page artworks have been generated by simply scaling and cropping one bigger artboard.

    Marsèll presents A is A is A
    A project by Marcello Jacopo Biffi
    08.10.2020–22.10.2020
    Marsèll Paradise, via Privata Rezia 2, Milan

    Exhibition designed by From outer Space, curated by BRACE BRACE, and produced by Marsèll. With Gabriele Donini (Giga), Michele Galluzzo (Fantasia Type), Nicola Pietromarchi & Filippo Castellano, and Olympìque.

    See also the post about the exhibition catalog and booklet.

    A is A is A exhibition at Marsèll Paradise 2
    From outer Space; Marcello Jacopo Biffi. License: All Rights Reserved.
    A is A is A exhibition at Marsèll Paradise 3
    Mattia Greghi. License: All Rights Reserved.
    A is A is A exhibition at Marsèll Paradise 4
    Mattia Greghi. License: All Rights Reserved.
    A is A is A exhibition at Marsèll Paradise 5
    Mattia Greghi. License: All Rights Reserved.
    A is A is A exhibition at Marsèll Paradise 6
    Mattia Greghi. License: All Rights Reserved.
    A is A is A exhibition at Marsèll Paradise 7
    Mattia Greghi. License: All Rights Reserved.
    A is A is A exhibition at Marsèll Paradise 8
    Marcello Jacopo Biffi. License: All Rights Reserved.
    A is A is A exhibition at Marsèll Paradise 9
    License: All Rights Reserved.
    A is A is A exhibition at Marsèll Paradise 10
    License: All Rights Reserved.

    Typefaces

    • Alphabet 1
    • Alphabet 2
    • Alphabet 3
    • Alphabet 4
    • Alphabet 5
    • Alphabet 6
    • Alphabet 7
    • Alphabet 8
    • Maison Neue

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