Seoul Design Festival 2019: Seoul Edition. Design by Joosung Kang in collaboration with Hyunsong Lee, under art direction of Dongho So and OTC (spatial design). From the Fuori Salone magazine website :
The Seoul Design Festival is a design-specialized exhibition based on contents accumulated by DESIGN magazine since 1976 and networks of domestic and foreign design industry. The first Seoul Design Festival was held in 2002. Seoul Design Festival is designed to enhance design competitiveness of domestic and foreign brands by showing design trends along with corporate brands with the motto “Designer Promotion.” Also, it has been grown into a place of exchange to support domestic designers’ expansion to the world and introduce world designers to the domestic market.
The typography pairs RL Refusitwith a yet unidentified Hangul typeface throughout. On the posters,Helvetica and another Hangul typeface are used for smaller text.