F37 Bella by F37 Foundry in use for Square Mile magazine. From F37 Foundry Brand Fonts:
Square Mile is a luxury men’s lifestyle magazine distributed in the City, London’s financial district. It features style, celebrity interviews, cool gadgets, cars, watches and more. Square Mile magazine wanted a contemporary typeface to use on its covers and feature articles. The look and feel of the typeface needed to appeal to its target audience — mainly high-net-worth males working in the City of London.
F37 Bella is a really stylish typeface. It helped to visually support the shift we made with the magazine to be more fashion and style focussed. Those razor-thin serifs are so distinctive … it’s an absolutely beautiful display font.
Matthew Hasteley — Creative Director, Square Up Media
The magazine logo is based on Interstate. In additional roles: Bell, Bell Gothic, and Trade Gothic, among other typefaces.
