Traffic Digital business cards

F37 Jan by F37 Foundry in use by Traffic Digital on their business cards following their rebrand. Screen printed by Dot Studio.

Traffic Digital is a digital studio based in London, in 2019 they rebranded using F37 Jan across their brand collateral, creating a customised ffi ligature encased in their wordmark. The screen printed business cards and contrasting colour palette highlight the finer detail of the font’s ink traps and large counters. A geometry- and modernism-inspired sans serif.