We worked with our sister company, thread to create a bright and playful visual identity for their inaugural design festival, Something Good – a two-day design festival that champions creativity and celebrates the magic of the creative process.
The branding design had to reflect the central theme of the festival and appeal to a diverse audience of creatives. As well as a logo, the visual language was rolled out across digital and print, including signage, promotional print, t-shirts, website, social media and a very special bike.