La Casa 92 Social Club Tattoo
La Casa 92 Social Club Tattoo is a tattoo studio in Cremona, Italy, which boasts five very strong artists, each with their own favorite style, but with great flexibility in finding solutions and reflecting the client’s wishes.
A brand identity that reflects the concept of family, of a safe environment, with a minimal and sober appearance, avoiding any connection to the classic “tattoo artist” logo. Therefore, through a modern and sans-serif typography, I decided to communicate these concepts by exploiting the shape of the circle, with a modern color palette made up of only three colors (red, green and blue) with their lighter tone. In this way, the brand is easily distinguishable from the competitors and expresses its full potential, in both positive and negative uses.
