Top Gear is a great British export. Has been for years. Our F37 Ginger font helped steer it across many different countries, capitalising on its popularity and making it more accessible all over the world.
For a global audience, often you need a global font solution. This was definitely the case for Top Gear, a world-renowned brand that needed an accessible leading headline font that could be translated into more than 50 different languages.
Top Gear went with F37 Ginger, a modern sans-serif font that could easily be localised for different international territories.