Ovomaltine
Contributed by Stephen Coles on May 24th, 2013. Artwork published in
.
Source: www.ovomaltine.ch License: All Rights Reserved.
Ovomaltine (or Ovaltine, as it is known in English-speaking countries) was developed in Berne, Switzerland. The name comes from ovum, Latin for “egg”, and malt, originally its main ingredients. According to Wikipedia, in 1909 “it was a misspelling in the trademark registration that led to the name being shortened to Ovaltine in English-speaking markets” when they started exporting to Britain.
The German label sports one of Europe’s most frequently used packaging typefaces, FF Dax. The logo is customized with a modified ‘t’. The official Swiss website uses FF Dax as webfonts throughout.
Source: www.austriansupermarket.com License: All Rights Reserved.
Source: www.austriansupermarket.com License: All Rights Reserved.
Source: www.austriansupermarket.com License: All Rights Reserved.
Source: www.austriansupermarket.com License: All Rights Reserved.
Source: www.austriansupermarket.com License: All Rights Reserved.
Source: www.austriansupermarket.com License: All Rights Reserved.
Source: www.ovomaltine.ch License: All Rights Reserved.
