Aeonik is used throughout Eurosport’s brand identity, from their website to their social media and YouTube channel. Their redesign was developed by London-based R/GA.
Aeonik’s Pro character set has extensive language support. Aeonik has been drawn with clarity and functionality in mind, making it the perfect typeface for Eurosport, who operate across multiple territories and need to ensure consistency of their brand wherever they are seen.
A complementary script typeface named Eurosport Raw is used on images and in videos.
3 Comments on “Eurosport rebrand 2020”
Thank you, Akira. I have credited Phil Garnham on the typeface page.
Mmh, Monotype’s case study exclusively credits Phil Garnham, but Garham himself says it was created by the Monotype Studio and Andy Lethbridge – probably under his direction.