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Sanatogen ad (1913)

Photo(s) by altpapiersammler. Imported from Flickr on Jun 30, 2021. Artwork published in .
    Sanatogen ad (1913)
    Source: https://www.flickr.com Uploaded to Flickr by altpapiersammler and tagged with “mainzerfraktur”. License: All Rights Reserved.

    Promise me that you will finally take Sanatogen now.

    Mainzer Fraktur in use for an ad for Sanatogen, a “restorative agent for body and nerves endorsed by 16,000 physicians”. Note the use of Ae instead of Ä in “Aerzten”: In capitals, umlauts were often dissolved to A/O/U + e.

    From Wikipedia:

    Sanatogen was a “brain tonic” invented by the Bauer Chemical Company, in Germany in 1898 and sold worldwide. In the US it was advertised as a “nerve revitaliser”.

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