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Wokey

Contributed by Irawandhani Kamarga on Jul 27th, 2021. Artwork published in
December 2019
.
Wokey 1
Source: www.behance.net License: All Rights Reserved.

Asians love their staple food. They associate its authenticity with the humbleness of either old institutions, foods sold by food hawkers or their mothers home cooking.

Wokey is a fun and entertaining eatery serving fresh ingredients, stir fried express on the spot using wok technique. Through its branding, Wokey tries to evoke this familiar feeling by modernizing the ubiquitous, utilitarian everyday ephemera often found in those humble places.

Breul Grotesk B and Windsor are the main typefaces, paired with additional typefaces like ITC Souvenir and Eurostile on the crew T-shirts. The wordmark is custom-drawn.

Wokey 2
Source: www.behance.net License: All Rights Reserved.
Wokey 3
Source: www.behance.net License: All Rights Reserved.
Wokey 4
Source: www.behance.net License: All Rights Reserved.
Wokey 5
Source: www.behance.net License: All Rights Reserved.
Wokey 6
License: All Rights Reserved.

Typefaces

  • Breul Grotesk
  • Windsor
  • ITC Souvenir
  • Eurostile

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