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Triumph & Disaster Father’s Day campaign

Contributed by Alan Coria on Aug 9th, 2021. Artwork published in
August 2021
.
    Triumph & Disaster Father’s Day campaign 1
    Alan Coria. License: All Rights Reserved.

    Concept and design for the Father’s Day campaign by Triumph & Disaster, where a bottle opener is the gift with purchase (GWP).

    I was commissioned to create the campaign main graphic and different print and digital materials to promote sales and the GWP. The design choices are based in the T&D brand and ’60s and ’70s advertising graphics.

    Collaborators: Copywriting by Eliseo Leal & T&D Team.

    Triumph & Disaster Father’s Day campaign 2
    Alan Coria. License: All Rights Reserved.
    Triumph & Disaster Father’s Day campaign 3
    Alan Coria. License: All Rights Reserved.
    Triumph & Disaster Father’s Day campaign 4
    Alan Coria. License: All Rights Reserved.
    Triumph & Disaster Father’s Day campaign 5
    Alan Coria. License: All Rights Reserved.
    Triumph & Disaster Father’s Day campaign 6
    Alan Coria. License: All Rights Reserved.
    Triumph & Disaster Father’s Day campaign 7
    Alan Coria. License: All Rights Reserved.

    Typefaces

    • Roslindale
    • Century Gothic

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