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Lány az országútról Hungarian movie poster

Contributed by Florian Hardwig on Dec 4th, 2022. Artwork published in .
Lány az országútról Hungarian movie poster
Source: Comrade Kiev. License: All Rights Reserved.

Judith M. Gerencsér (b. 1944) is a Hungarian illustrator and poster designer who signed her works with “MG Judith”. The shown poster is for Three into Two Won’t Go, a British drama film from 1969. It was screened in Hungary in 1970, under the title Lány az országútról (“Girl from the highway”). From IMDb:

Steve Howard, a British sales executive living in Middlesex, England, begins an affair with a young hitchhiker, Ella Patterson, to emotionally get away from his marriage to his wife Frances. But when Ella moves into a room in Steve and Frances’s house, he must keep the true nature of his relationship with Ella under wraps at all costs.

None of the (larger) text on the poster is typeset. The title is clearly based on a typeface, though: it’s Gerencsér’s casual rendition of Edelgotisch, in tightly spaced and outlined caps, with bold comma-shaped acute accents. Coming from the same hand, it naturally blends with her pop art-style illustration of Ella lounging on a striped couch. Edelgotisch is a hybrid “Neudeutsch” design first cast by the Schelter & Giesecke foundry in 1901, after drawings by German painter, graphic artist, and art historian Albert Knab (1870–1948). The poster designer preserved its idiosyncratic details like the long uptick in L and the one-sided horizontals in Y, and combined it with charming script lettering distinguished by a large x-height.

A copy of the poster is currently available from Comrade Kiev.

1 Comment on “Lány az országútról Hungarian movie poster”

  1. A year later, in 1971, Gerencsér again used lettering based on Edelgotisch, this time for the poster for A medve és a baba. Known in English as The Bear and the Doll (original title: L’Ours et la Poupée), this French film from 1970 was directed by Michel Deville, starring Brigitte Bardot and Jean-Pierre Cassel.

    Image: Budapest Poster Gallery

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