Barco Verde Hostel branding

Barco Verde Hostel is a cozy hostel on Isla Holbox in Mexico. With comfortable rooms just next to the beach, it offers high-quality service, calm and elegance. The positioning and branding are inspired by slow lifestyle, island vibes and the friendliness of the everyday beach sunset meetings that both locals and travelers enjoy together.

The visual identity design by Celia Grandhomme Agency uses Voyage for the main logo, and Oil Can for alternate versions. Espresso is used for text details.

The design comes with goodies and ephemera, some of them adorned with additional typefaces: the post cards re-use found type from vintage postcards; the business cards feature Metropolis 1920 and Montecatini.