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IKU eatery/delivery website, branding and packaging

Contributed by Jamie Otelsberg (OH no Type Co.) on Nov 9th, 2021. Artwork published in
August 2021
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    IKU eatery/delivery website, branding and packaging 1
    Dominic Lasaitis. License: All Rights Reserved.

    Sydney’s first plant-based eatery IKU recently refreshed its existing brand with the agency Universal Favourite. They aimed for a color palette that breaks out of the “greenwashed” norm of plant-based food identities, paired with the fresh and confident personality of OH no Type Co.’s Obviously type family. Obviously is used in various weights and widths throughout the IKU branding.

    IKU eatery/delivery website, branding and packaging 2
    Dominic Lasaitis. License: All Rights Reserved.
    IKU eatery/delivery website, branding and packaging 3
    Dominic Lasaitis. License: All Rights Reserved.
    IKU eatery/delivery website, branding and packaging 4
    Dominic Lasaitis. License: All Rights Reserved.
    IKU eatery/delivery website, branding and packaging 5
    Source: eatiku.com.au License: All Rights Reserved.
    IKU eatery/delivery website, branding and packaging 6
    License: All Rights Reserved.

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