MatchaBar packaging

MatchaBar, the makers of the Hustle sparkling energy drink, have been “bringing Matcha to the people since 2014”, and they also make great use of OH no Type Co.’s Hobeaux in their product labels.

On The Dieline, Alexandra Mangione, the Creative Director of MatchaBar, had this to say about the new look and feel:

Introducing the recently rebranded MatchaBar’s Matcha Powder packaging! This came in line with our complete rebrand this year. Our playful packaging aesthetic communicates how the product makes you feel – energetic, vibrant, and ready to take on the day.