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Soft Surroundings interior signage

Contributed by John Butler on Dec 29th, 2021. Artwork published in
circa 2021
.
Soft Surroundings interior signage
Photo: John Butler. License: All Rights Reserved.

Soft Surroundings is an American ladyplace that sells comfortable elegant mid-priced bourgeois ladyclothes to various ladies. I found myself briefly trapped in one recently while my wifelady was shopping. As my weary eyes wandered, I looked up and beheld this Gestalt staring back at me dripping with triumphantly shameless consumerism in that New Agey soft focus sort of vibe, like someone just knocked me upside the head with an espadrille. In my mind I could hear the phrase chanted gently through a low-pass filter as a mantra by a yogalady. The thornish lowercase p taunted me. I recognized it but could not name it. It definitely had a Goudyness to it, so I took a snapshot then later furiously paged through Lanston samples until I figured out it was Kennerley.

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  • Kennerley

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