Labatt Blue Light Seltzer campaign
Contributed by Bethany Patton
on Feb 21st, 2022. Artwork published in
May 2021
.
Brandmint. License: All Rights Reserved.
Labatt Blue Light's latest flavor, blood orange blackberry seltzer in a pile of oranges.
Product launch for Blue Light’s hard seltzers proving you don’t have to be good at hockey to be good at activations. The campaign’s typeface is Clearface Gothic.
Brandmint. License: All Rights Reserved.
Left: Open Labatt Blue Light beer in front of promotional step-and-repeat.
Right: Promotional campaign poster.
Brandmint. License: All Rights Reserved.
Hockey-themed campaign campaign gif
Brandmint. License: All Rights Reserved.
Left: Close up Labatt Blue Light blood orange blackberry seltzer.
Right: Open Labatt Blue Ligh Seltzer in front of step-and-repeat.
Brandmint. License: All Rights Reserved.
Event entry cards
