Chloris & Prase branding
Natalie Harris is an interdisciplinary designer who works with artists, curators, and creative small businesses to create thoughtful brand identities and digital/spatial experiences. Natalie worked with Philadelphia-based plant and lifestyle store Chloris & Prase to give their identity a refresh. She chose Silverspoon by Blast Foundry as a basis for the logo, with typography set in Gooper by Very Cool Studio, and Oatmeal Sans by Boulevard LAB Type. Both Silverspoon and Gooper are available via Future Fonts.
Says Natalie:
One of the hallmark features of the store are the large disco balls that reflect light that glimmers throughout the space from the bright skylights covering the ceiling. The logo is a play off of the sparkle of the disco ball and the sense of delight and magic that can be found inside the shop.
