Typography on eggs. This year’s easter campaign “Das Gelbe vom Ei” for VetRad partners was a series of still life typographic easter eggs. Each egg shows an individual letter and was part of a little quiz. The German title literally translates to “the yellow of the egg”. In the figurative sense, it stands for something like “the real deal”, or “the cat’s pajamas”. VetRad offers telemedicine, education, remote and on-site training for veterinarians.