The brief for this project was to design a welcome pack for the opening of the new Material Source Studio in Manchester, UK, an inspirational hub to serve the North West’s architecture and design community.
The inspiration behind the format was to create a ‘material board’ of sustainable papers. One that would welcome and intrigue people enough to want to touch and engage with it. Blending together different colours, textures, sustainable paper materials and print finishes to provide a sensory experience. The outer white sleeve not only served functionally to hold all the separate material sheets inside, but it also folded out to form the letter M for Material Source. Laura Jane Boast of Conscious Made took lead on designing the bespoke format, paper specification and print management, including colour pairing of the papers.
The brand typefaces, Visuelt and Aperçu Mono, were used at different sizes throughout the welcome pack. And without the need for photography, the type was then able to take centre stage to establish a contemporary and minimalistic layout.
This project wouldn’t have been possible without this incredible team:
– Laura Jane Boast of Conscious Made on format, paper specification, and print management
– Graeme Stephenson of Know Creative on design
– Laura Connelly of Bob On Content on creative copy
– Sustainable Paper from Fenner Paper
– Digital printing from WithPrint