Cinéma Le Criou (1 screen) is the only cinema in Samoëns, a sleepy French provincial town in France’s Haute Savoie. The town is visited by hikers and paragliders in summer, and skiers in winter. The cinema is named after the Aiguille de Criou (the mountain seen behind the cinema in the images) and, judging by the inscription above the entrance, it used to be the home of a democratic people’s institution and a “youth circle” between 1902 and 1925.
The cinema sign is less old: it is set in Mecanorma’s Poster, a copy of Benguiat Laurent, released in 1969. Some letters are slowly starting to peel away, but as long as this happens as slow as life in the Vallee du Giffre in general, the light box can easily endure for a few more decades.