Swiss Coffee Connection #5

For the 5th edition of the Swiss Coffee Connection festival, Horde agency worked with the four cosmic elements of alchemy (fire, air, earth and water) plus the aether, to translate the journey of the coffee, from the fruit to the product and its consumption. The graphical shapes of the alchemy elements have been used for the communication through the printed poster and other digital media. The variable font Atacama by newglyph is used in contrasted styles.