Ray Price – Ray Price’s Greatest Hits album art
Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “inseratgrotesk”. License: All Rights Reserved.
This compilation of greatest hits by country musician Ray Price (1926–2013) was released by Columbia Records in 1961. That makes the use of Inserat-Grotesk an early one.
It’s not clear when exactly the Swiss Haas foundry issued their reworking of an older design with curved diagonals, but so far the earliest examples documented on Fonts In Use date from 1961. Around 1963, the Weber foundry in Germany released a largely identical typeface as Neue Aurora VIII. It’s distinguished from Haas’s by a straight-legged R, at least as far as the metal versions are concerned.
Photography by Al Clayton.
