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Ego by Alan Watts

Contributed by John Zabawa on Dec 1st, 2022. Artwork published in
September 1975
.
Ego by Alan Watts 1
Photo: John Zabawa. License: All Rights Reserved.

Ego. The Essence of Alan Watts was published in August 1975 by Celestial Arts in Millbrae, California. Celestial Arts was founded in the early 1960s as a printer of rock posters and became a New Age book publisher, which grew into a respected body, mind and spirit imprint. In 1983, it was acquired by Ten Speed Press. Alan Watts (1915–1973) was a writer, speaker and “philosophical entertainer”.

The cover design features a predominate use of Caslon 471/540 for the masthead. A blue monochromatic photograph by Margo Moore complements the vibrant red orange background.

All interior recto pages feature a monochromatic circular vignette photograph taken by Mike Powers and Maria Demarest. All verso pages are typeset in Palatino.

Ego by Alan Watts 2
Photo: John Zabawa. License: All Rights Reserved.
Ego by Alan Watts 3
Photo: John Zabawa. License: All Rights Reserved.
Ego by Alan Watts 4
Photo: John Zabawa. License: All Rights Reserved.

Typefaces

  • Caslon No. 471 & 540
  • Palatino

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