Every strategic decision we make aims to expand awareness of effective giving and increase the amount we funnel to our nonprofit partners yearly. We strongly encourage individuals to donate at least 1% of their income to our nonprofit partners that are on the ground fighting extreme poverty through cost-effective interventions. We have also invested in developing leaders across university campuses worldwide to organize One for the World chapters, train volunteers to recruit 1% Pledgers, coordinate events, and support various One for the World initiatives.