Rouleur is a British cycling magazine founded by Guy Andrews and first published in May 2006 by sportswear brand Rapha and later as a part of Gruppo Media Ltd.
The Rouleur logo is based on Clarendon. It’s not out-of-the-box Clarendon, though: the designer made some modifications. We find a number of tightly spaced pairs, effectively forming custom ligatures. The spur of R is linked to the bowl of o. The serifs of u and l are merged as well as, and so are those of u and r.
The magazine takes the direction of vintage publications with covers composed of analog photo illustrations, with a certain taste for simplicity in a mid-century spirit. Clarendon is often used for its vintage qualities: with serifs, yet quite modern.
The finest cycling journal in the world, published eight times a year. Each issue is classic and collectable, bringing together the very best cycling writers and photographers to convey the essence, passion and beauty of road racing.
Jonathan ‘Biff’ Bacon was the original art director and worked on the design of the first 30 issues. Between October 2012 to December 2020, Rob Johnstonart directed more than 70 issues of Rouleur. During this time, he was responsible for two complete redesigns. The current art director is Enric Adell.