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The Gym

Contributed by Norman Palm on Jan 4th, 2023. Artwork published in
November 2022
.
The Gym 1
Source: www.fertigdesign.com License: All Rights Reserved.

Merging exhibition, training and performance, The Gym happened in Vienna. As a counter-project to stereotypical body cultures, The Gym opened a space for inclusive body politics and nontoxic fitness involving around 40 participating artists, trainers and performers.

For the visual identity of the event, we worked with a muscle-flexing typeface by Benoît Bodhuin and enduring font precision by Production Type.

The Gym 2
Source: www.fertigdesign.com License: All Rights Reserved.
The Gym 3
Source: www.fertigdesign.com License: All Rights Reserved.
The Gym 4
Source: www.fertigdesign.com License: All Rights Reserved.
The Gym 5
Source: www.fertigdesign.com License: All Rights Reserved.
The Gym 6
Source: www.fertigdesign.com License: All Rights Reserved.

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  • Pimpit
  • Enduro

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