Simply Organic Single Origin
Contributed by Jonny Black on Aug 3rd, 2023. Artwork published in
circa 2023
.
The design system for Simply Organic’s high-end spice line, Single Origin, draws inspiration from vintage apothecary labels. Simply Organic’s main brand recedes in the background and allows each spice’s distinct qualities to take center stage: the geographic origin, cultivation methods, and distinct potent flavor qualities.
To accomplish this, both the standard and condensed widths of Gza employed for their vintage-inspired qualities. Additionally, the monospaced cut of Founders Grotesk is utilized for its typewriter aesthetic. The declaration of weight is added in Tungsten Compressed.
