Propaganda
We chose to spell the words with a zero rather than the letter O to give the form a more Soviet era aesthetic.
Bahrain’s best techno night gets a rework by the Unisono team, revolving around ‘soviet era aesthetics’, by using stars, a bright red hue, a mirrored glyph in the logo, and evoking an overall machine-like feel in the brand typography.Aeonik Mono is the main brand typeface. The logo is based on its proportional counterpart Aeonik, and smaller texts use Neue Alter.
Visual identity by Unisono, social media by Mindset
See more in the case study on unisonoagency.com
Complimenting Aeonik Mono is the squared off grotesque Neue Alter, here used in body copy. The types provide an added machine-like dimension to the body copy.
The logo itself was simplified from the original and we used Aeonik Bold for the type. The reversed looking N is pronounced E in Cyrillic languages and we all know that a good night out at a baking club typically begins with a reversed N or two. We wanted to hint at the Soviet which out labouring the point and the reversed N was the most appropriate approach for this.
