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Tecovas Holiday campaign

Contributed by Jen Hood on Jan 11th, 2024. Artwork published in
circa November 2023
.
Tecovas Holiday campaign 1
Source: www.tecovas.com Tecovas. License: All Rights Reserved.

Tecovas is an American cowboy boot and western apparel company based in Austin, TX. They’ve released so many fun ad campaigns this year through their agency of record, Preacher, including their “don’t go gently” campaign. This holiday campaign uses Beverly Drive Right (designed by Amy Hood of Hoodzpah), Commuters Sans (by Dharma Type), and MVB Magnesium (by Mark van Bronkhorst) for a delightful and nostalgic feel.

Tecovas Holiday campaign 2
Source: www.instagram.com Tecovas. License: All Rights Reserved.
Tecovas Holiday campaign 3
Source: www.instagram.com Tecovas. License: All Rights Reserved.
Tecovas Holiday campaign 4
Source: www.instagram.com Tecovas. License: All Rights Reserved.
Tecovas Holiday campaign 5
Source: www.instagram.com Tecovas. License: All Rights Reserved.

Typefaces

  • Beverly Drive Right
  • Commuters Sans
  • MVB Magnesium

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