Heybee
Contributed by Nouvelle Noire on Jan 9th, 2025. Artwork published in
.
MetaDesign Zurich. License: All Rights Reserved.
NN Nouvelle Grotesk is the brand typeface of Heybee, a startup from the University of Zurich. Their visual identity was designed by MetaDesign Zürich:
Four innovative minds, one startup, one idea: to create a health and lifestyle product brand powered by bees. The ambition is to become the market leader for natural products based on propolis in the fields of wellness, health, and nutrition, in Europe and worldwide. (…)
The new name is the result of a broad creative exploration in parallel with intensive trademark checks. heybee stands for the friendliness and convenience of the product as a supportive natural remedy in everyday life. The word mark and the super symbol reflect the light and lively spirit of the bee dance.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
MetaDesign Zurich. License: All Rights Reserved.
1 Comment on “Heybee”
This is almost a direct pickup of an existing propolis brand, Beekeepers Naturals.