Wayfare magazine
Wayfare is an award winning magazine (AIGA SLC 100 Show 2023; Graphis Design Awards 2025, Silver) that is creative directed by Cole Melanson with support from Doug Thomas. Zachary Davis is the Editor and Esther Hi’ilani Candari is the Art Editor. Wayfare magazine proudly stands as a publication of the Faith Matters Foundation, reaching its audience through biannual print issues and a weekly newsletter.
Wayfare magazine seeks to be a guide on the journey of faith. The publication showcases original content, encompassing essays, interviews, poetry, art and more, underpinned by the belief that divine truth awaits those who seek it earnestly.
Wayfare’s design is a reflection of the readers’ quest for spiritual enlightenment. Each cover features an alluring map, evoking curiosity. Alluding to the map maker, the masthead, titles, pull quotes, and other text elements are meticulously crafted using Hoefler & Co.’s Surveyor and Decimal, thoughtfully complemented by Joshua Darden’s Freight Text to create beautifully legible columns of type. Intuitive wayfinding details, including arrows in the footer, constellation section breaks and the Wayfare Star as the end mark, serve as guides for readers embarking on their faith journey.
