Hacia aquí, hacia allá, hacia casa exhibition poster
This bilingual Arabic and Spanish poster was printed on the occasion of Hacia aquí, hacia allá, hacia casa / من هون، لهونيك، للبيت (“To here, to there, to home”), a design and typography exhibition presenting the work of Clara Sancho and Pascal Zoghbi. The show was on display at Gráficas Granados (a.k.a. GraGra) in Madrid, Spain, between May and September 2024.
The large Spanish text of the poster was set printed from wood type. The name of this English grotesque is unknown. The credits are in Folio Medium from Neufville. Additionally, the Arabic text was set with a laser-cut version of 29LT Idris Sharp ExtraBold. This new typeface is based on Berthold’s Arabisch Halbfett Nr. 49, a Naksh design produced as metal typeface in Germany in the 1950s.
The poster text provides a concise overview of Clara and Pascal’s personal and professional lives. The exhibition was curated by Andrés Oliva.
The A1 poster was meticulously designed by Christian Granados, the founder of GraGra, together with Clara and Pascal. It was printed on a Stephenson Blake proof press in the GraGra workshop, in two colors and four layers on 120gsm Special Grey from Fenner Paper.
Only 40 limited copies were printed and are now available for purchase from GraGra. See more process images on their Instagram account.
