As stalwarts of the indepedent coffee trade in Adelaide, Altura Coffee were in need of re-establishing themselves as tried and trusted purveyors of all things coffee across the city and South Australia. A scrappy and tired identity gave way to a contemporary overhaul by Susu Studio, built on confident typography (Wraith Mono by Double Dagger), a strict colour palette and a robust layout system that could adapt to a wide variety of products.
The hyper-detailed identity update encompassed establishing a revised brand strategy & tone of voice through to packaging and custom signage for Altura’s new HQ and café in the west of Adelaide.
Source: susustudio.com License: All Rights Reserved.
Source: susustudio.com License: All Rights Reserved.
Source: susustudio.com License: All Rights Reserved.
Source: susustudio.com License: All Rights Reserved.
Source: alturacoffee.com.au License: All Rights Reserved.
The website additionally uses MT Mighty Mono.
