Werkschau 2025 at Trier University of Applied Sciences
The Communication Design program at Trier University of Applied Sciences once again hosted an exhibition at the end of the 2024/2025 winter semester.
On Friday, February 7 and Saturday, February 8, 2025, student works from the fields of three-dimensional design, book design, typography, digital media, drawing, transmedia photography and artistic experiments were presented.
The associated visual identity was developed by a Bachelor’s module in the current winter semester. The aim was to bridge the gap between effective public event design, creative experimentation and a sense of depth. The students were supported in developing a holistic message and dealing with questions about the target group, atmosphere and current trends and discourses in design, as well as adopting bold perspectives.
Trier University of Applied Sciences is characterized by a familial atmosphere in which students support each other and grow together. They benefit from cross-media and practice-oriented teaching that encourages them to break out of the mold, go their own way and develop their own signature style. It is precisely this attitude that shapes the event’s identity: The design relies on an energetic, eye-catching aesthetic that takes up space and radiates positivity.
The result is a poster series that was photographically staged for the associated social media presence and thus underlines the core idea of an experimental approach. It is also reflected in the deliberate choice of unusual forms of presentation that make the design stand out from the digital and analog environment.
The tasks also included designing and implementing the signage system during the event, adapting the concept for various other media such as invitations and facade banners, promotion, set-up and media follow-up. In this way, the concept could not only be experienced visually, but also tested in its practical implementation as a flexible and multi-layered design system.
The text is set in Referenz Grotesk (Stefanie Schwarz, Dirk Wachowiak). For headlines a second font is used – Trier Display – which was also created by Dirk Wachowiak, but is still a work in progress and is currently being tested and used specifically for poster applications at the university. The exhibition team was made of Adriana Cevallos Acosta, Lea Cyriax, Muriel Juchem, Susanna Meninno, and Fabian Veit. The project was supervised by Julia Schygulla, M.A.
