Baugewerbliche Berufsschule Zürich
The Baugewerbliche Berufsschule Zürich (BBZ, “Zurich Construction Vocational School”) trains young people who will plan, draw, construct, and install buildings in the future.
Swiss design studio mdbuero applied Maxeville Bold and Construct throughout the building. The signage reflects the educational program of the training center and finds a creative response. The construction of the lettering was not hidden, but intentionally left visible or staged. The signage elements, in terms of material and color, are in dialectical interaction with the architecture. The lettering elements are made of raw, natural materials and contrast with the support system, which has been refined with a powder coating and colored accents.
The individual letters of the exterior signage are deconstructed and located in individual parts on different levels. This playful solution subtly focuses on the lettering technique without compromising the communication of information.
