Salon Desalpes 5
The Desalpes wine fair takes place in Lausanne, Switzerland. It’s an annual occasion to celebrate exceptional beverages and people, and to experience an immersive journey into the world of natural wines.
For its 5th edition, the choice to use Citizen Grotesk (Altiplano) breaks away from convention. This grotesk typeface is not intended to be “neutral”—Altiplano, in fact, challenges the very idea of neutrality. Citizen Grotesk was designed to combine efficiency with distinctiveness, featuring numerous twists with a technological flavour.
The current event logo is set in Nirvana; its rounded design lends itself to the calligram of a grape cluster. Meanwhile, the logo from previous years, “Vins Vins,” was specifically designed by Raphaël Verona of Altiplano, based on the uppercase letters of his Monaako.
