Sessions

Sessions is a growth platform for food brands on a mission to bring original food to every part of the UK.

They give their approach to food brands the slogan “Non-Stop Originality”. To reflect this high demand for originality, the London-based creative studio OMSE developed a visual identity featuring a wordmark with a circled S, evoking the logic of trademarks. The circled S is attached to the various food brands they create and support, strengthening the connection between their identity and these brands.

OMSE further defined bold language, colours, a unique photographic approach with ingredients at the centre, and expressive typography to make Sessions stand out. For this, they used Farmacia by Nguyen Gobber to create titles, signage, and slogans, while all further copy is set in Diatype by Dinamo.

To support its core mission, Sessions also established Shelter Hall in Brighton, a dedicated space for testing and exploring new food concepts and experiences. With seven rotating kitchens and two bars, Shelter Hall builds on the visual language of the core identity while retaining a distinct and unique appearance.