Gut Bennigsen
Contributed by Philipp Zurmöhle on Nov 19th, 2025. Artwork published in
circa September 2023
.
The old knights’ estate Gut Bennigsen in the countryside near Hanover, Germany, is a manor first documented in 1311. One of the decendants inherited the estate some years ago and turned it into a space for events and concerts with further plans to expand the experience.
Transatlantika created a visual identity and promotes Gut Bennigsen concerts and events with marketing campaigns. This promotional brochure explains the concept of Gut Bennigsen. It talks about the rich history of the place and future development plans.
The Gut Bennigsen logo features the name‘s phonetic spelling to make it pronouncable in an international setting. It also puts the brand into a literary and cultural context.
