Devo – New Traditionalists album art
Front cover
Augustea Open is the typeface used on the cover of New Traditionalists. The fourth studio album by Devo was released on September 16, 1981 by Warner Bros. Records.
From Wikipedia:
The front and back cover were photographed by Moshe Brakha and feature artwork by Richard Seireeni, based on a concept by the band. The band’s clothing, also worn during live performances, was influenced by Japanese fashion, while the rubber pompadours, created by Brent Scrivner, were based on the hairstyle of John F. Kennedy but were frequently mistaken for that of Ronald Reagan. Casale’s longheld interest in the space program led to the band using a cartoon image of an astronaut’s head from a paper Halloween mask in the artwork, which was later reused for the limited edition “Beautiful World” picture disc.
The band wore blue V-neck T-shirts with the New Traditionalists astronaut on the black sleeves. This shirt can be seen on the US, Australian and New Zealand versions of the album cover. On the European cover, Devo is seen wearing “Sleeveless Maxi-Turtleneck Sweaters”. The T-shirts, turtlenecks and plastic versions of the pompadours were all available through Devo’s fan club catalog.
Design concept by DEVO INC. with art direction by Seireeni and graphics by Fran “Narf” Fresquez.
Back cover
Alternate front cover used for European markets
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Two years later, Richard Seireeni would use Augustea Open again, for the cover of Planet P: