Mediapart is a French investigative online newspaper known for exposing numerous political and economic scandals. Its financing model is unique: funded exclusively through subscriptions, Mediapart reports independently without advertising influence.
During the redesign of its website and mobile app by cmjnrvb studio, the visual identity was harmonized across editorial content, the user interface, and the subscriber area (the Mediapart Club). A central challenge was differentiating these spaces while maintaining a coherent overall system.
Pensum Pro was adopted for editorial content, supporting long-form reading with balanced proportions and excellent legibility. Pensum Display provides contrast and presence for special headlines. For the Mediapart Club and interface elements such as author names, dates, and metadata, Atlas Grotesk establishes a clear typographic hierarchy that distinguishes subscriber content from editorial material.
Historically, Mediapart’s typographic wordmark was set in the seriffed Trajan. The redesign shifted to the sans-serif forms of Trajan Sans to improve readability while preserving the essence of the original design.
The redesign also included a refined logotype, a systematic color palette, and a consistent illustration style. These elements were compiled into a comprehensive graphic charter ensuring clarity, consistency, and flexibility across digital and print platforms.
