Wilbar Photo Engraving magazine ad
Source: archive.org License: All Rights Reserved.
This two-page ad for the Wilbar Photo Engraving Company was published in the first issue of Esquire magazine in October 1933.
The text uses three imported fonts: the Spanish Fulgor (sold in the US under the name “Gloria”), and the German Lucian and Quick (“Trafton Script”). The company’s address is in Lucian, except that the numerals are borrowed from Goudy Oldstyle. The small text underneath the photos is in ATF Garamond Italic.
Source: archive.org License: All Rights Reserved.
