Brand identity for MoMoney, Museum of Money by Studio Chong. Created for a Dallas-based museum dedicated entirely to the world of money, from cowrie shells to crypto. Studio Chong built a bold, maximalist identity that holds analogue charm and digital energy in the same breath – graphic coins, punchy headlines, and a verbal voice cheeky enough to put “For Buck’s Sake” on a fridge magnet. Finance just got a lot more fun to look at.
That’s a fun identity. I’d like to point out that at least some of the shown items are mockups, and don’t quite match the real thing. See for example the entry to the museum:
I understand that it’s sometimes tricky to get good photos of the final designs. Whenever possible, though, we’d like to see the actual implementation here on Fonts In Use, and not an idealized concept. Thank you.
1 Comment on “MoMoney, Museum of Money”
That’s a fun identity. I’d like to point out that at least some of the shown items are mockups, and don’t quite match the real thing. See for example the entry to the museum:
I understand that it’s sometimes tricky to get good photos of the final designs. Whenever possible, though, we’d like to see the actual implementation here on Fonts In Use, and not an idealized concept. Thank you.