Queens Theatre Contributed by Shiva Nallaperumal on Nov 21st, 2014. Artwork published in 2014. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Paula Scher’s new dynamic identity for the Queens Theatre is exquisitely modern. It uses Klim’s Founders Grotesk as the primary family and a subtly modified version of Optimo’s Theinhardt for secondary text. The subtle modification of the ‘T’ in Theatre to match the ‘Q’ in Queens is a brilliant touch at bringing the identity to perfection. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Source: new.pentagram.com Pentagram. License: All Rights Reserved. Typefaces Formats Advertising (1763) Branding/Identity (6563) Posters/Flyers (4658) Booklets/Pamphlets (1942) Topics Performing Arts (812) Designers/Agencies Pentagram (102) Paula Scher (16) Ludwig Janoff (1) Rory Simms (2) Tagged withtheater (296)dynamic identity (1)modified typeface (1454)logos (3820)negative space (31)CamelCase (89) Artwork location United States (8221) New York City (2296) In Sets [1] (Ivan Ilic) (172) UWUWB (Liselle Ewing) (76) Favorites (Liselle Ewing) (54) Business - "Business (Liselle Ewing) (33) Entertainment Business (Liselle Ewing) (55) Clean (Liselle Ewing) (24) ALL (Liselle Ewing) (5) Selection (Francisco Besa) (125) Designs by Women (Fonts In Use Staff) (2522) favorite (fei) (44) JKS (fei) (52) Title (Byeong Man Kim) (52) Post a comment Name Email – will not be published Website Your response Submit Comment More Founders Grotesk in use Apricots from Damascus2015Ali Emre DoğramacıContributed by Ali Emre Doğramacı Dirigibile Classico 2017 wine label2018Filippo La DucaContributed by Filippo La Duca Girl Outdoor logo and website2018Other OfficeSimon SweeneyShauna BuckleyContributed by Matthijs Sluiter Staff Pick Sponsor More in Performing Arts Paul McCartney – Got Back tour2022Big ActiveMarkus BagåMat MaitlandContributed by Gareth Hague Os dias dos Turbin by Mikhail Bulgákov2018Bloco GráficoContributed by Swiss Typefaces Staff Pick DN divadelní noviny2012DesigniqContributed by TypeTogether Staff Pick Será su nombre by Luis Loyola Cano2020Carolina GiovagnoliContributed by Huerta Tipográfica More in Advertising “Sonniges Bulgarien – Ihr Urlaubsland” ad, Viennac. 1984Photo(s) by Frank Grießhammer on Flickr. Estoril Cascais 78 sticker1978unknownPhoto(s) by Hylbrand-Jan Hibma on Flickr. Balestra visual identity and website2022NormaContributed by Norma Elton John Fan Club ads (1974)1974unknownPhoto(s) by Bart Solenthaler on Flickr. More Fonts In Use Lucky Peach, No. 8: The Gender Issue2013Walter GreenBrian McMullenContributed by Stephen Coles Staff Pick “Parents of Earth, Are Your Children Fully Immunized?” public service announcement1979Contributed by Florian Hardwig Staff Pick Coconut Bliss (2021 rebrand)2021GanderContributed by Sharp Type Staff Pick “Ones to Watch” series, It’s Nice That2019It’s Nice ThatAlva SkogContributed by Production Type Staff Pick