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Schiller-Apotheke Öhringen

Photo(s) by Florian HardwigImported from Flickr on May 27, 2015.
    17926391948_dc9de6463d_k.jpg
    Source: https://www.flickr.com Uploaded to Flickr by Florian Hardwig and tagged with “indigo”. License: CC BY-NC-SA.

    I had a feeling that these counterless letters filled with rainbow patterns might be typographic, i.e. prefabricated, as opposed to custom drawn (note to self: when in doubt, it is always a font). I couldn’t quite put my finger on it, though.

    Luckily, Flickr user jch02140 identified the typeface as Hollenstein’s Indigo, a rather obscure design from the phototype era. He also pointed out the similarity to Rainbow Bass by Saul Bass.

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    • Indigo (Hollenstein)

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