The Stow Brothers
Visual identity for The Stow Brothers, an independent estate agency based in East London. Studio.Build designed a custom typeface in two weights, Stow Light and Regular. Typographic furniture from Heneczek was used as signposts throughout the brand refresh. For the supporting typography, Studio.Build chose Styrene B and Ballinger Mono. From the case study:
The core DNA of the branding was first identified and preserved. It was unanimously agreed that the original Stow Stencil typeface was a vital element, but should be updated and refined — resulting in Stow Light. Building on these foundations, a new suite of visual assets, custom type and supporting typefaces was combined with a refined colour palette. […] Work with The Stow Brothers is ongoing, with a printed ‘Culture Book’ completed as a leave-behind for new vendor enquiries, and for new staff.
Heneczek's arrows next to custom designed typeface, Stow Light and Stow Regular.
