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“It’s the real thing.” Coca-Cola Ads (1969–74)

Contributed by Stephen Coles on Feb 4th, 2013. Artwork published in 1969.
coca-cola_its_the_real_thing_coke_1_1969.jpg

1969

Source: http://www.adbranch.com. License: All Rights Reserved.

“It’s the real thing. Period! Coke. Period! In Helvetica. Period! Any questions? Of course not. Drink Coke. Period! Simple.” — Michael Bierut in Helvetica.

1970-Coke-Is-The-Real-Thing-Coca-Cola-Ad.jpg

1970

Source: http://rolexblog.blogspot.com. License: All Rights Reserved.
coca-cola_its_the_real_thing_coke_2_1969.jpg

1969

Source: http://www.adbranch.com. License: All Rights Reserved.
coca-cola_its_the_real_thing_coke_1_1970.jpg

1970

Source: http://www.adbranch.com. License: All Rights Reserved.
4116964059_4a2a5c48b3_o.jpg

1970

Source: http://www.flickr.com. License: All Rights Reserved.
1970-1-e1313532585663.jpg

1970

Source: http://www.eatsleepwork.com. License: All Rights Reserved.
coca-cola_its_the_real_thing_coke_3_1971.jpg

1971

Source: http://www.adbranch.com. License: All Rights Reserved.
1974-1-e1313532627811.jpg

1974

Source: http://www.eatsleepwork.com. License: All Rights Reserved.

1 Comment on ““It’s the real thing.” Coca-Cola Ads (1969–74)”

  1. Jeff Porter says:
    Feb 4th, 2013  10:45 am
    Edit

    Nothing like a spot of periodism…

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