Sudler Hennessey & Lubalin ad
Contributed by Stephen Coles
on Feb 22nd, 2018. Artwork published in
.
Source: magazines.iaddb.org Image: International Advertising & Design Database. License: All Rights Reserved.
Ad in the 37th Annual of Advertising and Editorial Art and Design of the Art Directors Club, 1958. The “SH&L” is likely Lubalin’s hand lettering, not type. The text is set in Torino.
See also a variant with type set on an angle in Print magazine, Sep/Oct 1958.
2 Comments on “Sudler Hennessey & Lubalin ad”
This is gorgeous! Lubalin’s use of positive/negative space is amazing as always.
The lettering here is by John Pistilli. John did most of the lettering during Herb’s S&H days. Nearly all of the latter output was by Tom Carnase and Tony DiSpigna.